Challenger Marketing
PR Services


Public relations to tell the world your story.

Over the last decade, the role of public relations has changed drastically. The focus has shifted from purely earned media coverage to brand communications that leverage multi-faceted public relations programs. Today’s PR professionals are skilled communications strategists who leverage a variety of tactics to create brand awareness and reach your target audience. Our communications strategy not only embodies the traditional role of a PR professional but embraces the shifting landscape of media relations.

Think of us as an extension of your brand’s team, ready to tackle your daily, quarterly or yearly priorities and challenges, while also celebrating your triumphs. We’re an integrated team always ideating around big picture campaigns, conducting social listening on behalf of the brand, and researching relevant media outlets that will be the perfect fit to tell your unique story.

We understand timing is crucial in every aspect of your business. Therefore, our communications strategy strives to make clients relevant in the moments that matter most. By listening to social communities and keeping an eye on analytical dashboards, our teams are expert news handlers and storytellers.

We’re a team of PR professionals obsessed with attention to detail, building client relationships and leveraging our extensive network of journalists to create a comprehensive and agile PR program. We love what we do and can’t wait to help tell your story with our PR services.




Our PR Services

Analyst Relations

We will ensure industry analysts are regularly briefed on your go-to-market strategy, products, solutions and performance. We’ll develop a process and cadence for ongoing communication with analysts. This includes securing briefings and interviews, responding to inquiries and research requests and assisting with the development of research reports and white papers.


Content

With the advent of the 24-hours news cycle, continuously updated websites and shrinking newsrooms, the demand for thoughtful content has never been higher. Contributed content can supplement editorial coverage and provides the opportunity to raise the profile of your brand and the executive bench. Our team of copywriters and media strategists will work with your organization’s thought leaders and subject matter experts to accurately capture their voice and place bylined articles with key publications. Whether it’s mainstream business outlets, industry trades or vertical specific publications, Challenger Marketing will clearly convey your team’s expertise and unique opinions and perspectives.


Consultation

We will work with our customers to help them arrive at a suitable marketing plan which will maximise results and keep within budget by advising on the most appropriate marketing mix.


Customer testimonials

We ensure that we fully understand our client's products and services, and especially the key benefits. For a turnkey service we will visit to carry out the interview, take photographs, write the story, and obtain approval from both our client and their customer. We can consult with editors about placing the story and/or distribute the finished testimonial to an agreed media list.


Events and conferences

Communicating with the media or with distributors and clients can often be achieved most effectively at exhibitions, conferences and seminars. We can organise venues, equipment and accommodation and encourage attendance, as well as providing press packs and material for attendees and the media.


Press Releases

Working with our clients we can identify topics for press releases.We will research the background material, write the press release and source a suitable image ready for distribution to an agreed media list.


Address

Tanyrhiw Rd, Resolven, Neath
SA11 4NB

phone

0843 289 5119

Email

marketing@challengerbusiness.co.uk



Challenger Business Services

Tanyrhiw Rd - Resolven - Neath - SA11 4NB

0843 289 5119 - info@challengerbusinessservices.co.uk